mama
Mama is an app that provides support for breastfeeding moms. The perception that an infant is not satisfied by breast milk alone is one of the top three reasons why women stop breastfeeding prematurely. A shocking 76% of women worry that their milk supply is low, when only 1-5% of women actually have low milk supply.
There is a need to better encourage and support moms that want to breastfeed to help them have the tools necessary to maximize their milk supply and continue breastfeeding as long as they intend to. Mama is a place that facilitates ongoing encouragement through support chat groups, a personal lactation consultant, journal prompts, and personalized updates. It provides essential tips for how to maximize milk supply while also maintaining optimal health for both mom and baby. The main purpose of Mama is to reduce the number of moms who worry about their milk supply, and boost confidence in their individual breastfeeding journey.